The only automated measure of attention and emotion
Compare & Optimize
Compare creative options or how you stack up against competition. Optimize every second for maximum effectiveness.
Attention: Adidas Ad
Attention: Budweiser Ad
Attention: Hillary Campaign Ad
Emotion: Budweiser Ad
Attention should maintain a relative high to engage interest. Emotion should be marked with intense peaks and valleys. More intense emotions cause the release of epinephrine and cortisol, which increase the strength of memories.